Tag Archives: Social Networking

SMism: I Like You

A page with your name on it, clicked.

My only problem is that Facebook put it in past tense.

“She liked you.”

Social Networking-The Creation & Consumption Of Content

Earlier in the month, I began writing for Social Samosa. My brief was to recap the major events in social networking over the past few years in India. Given how vast this is, I broke it up into two parts. I started with an article titled, ‘Social Networking: How Communities Were Built’. In that post, I looked at the connections aspect of social networking.

Image via Nutdanai Apikhomboonwaroot,

The second part of that story is now online in a piece titled, ‘Social Networking: The Creation & Consumption Of Content‘ where I discuss the other harbingers of the social media revolution – blogs, commenting systems, bulletin boards, discussion groups and everyone’s favorite birdie – Twitter.

Here’s an excerpt:

“Online content creation began with a few individuals putting out text & images that could be consumed by other users of the internet. In the recent years, though, we’ve seen content creation get closer & closer to the space that we call social networking.  A content creator is not an artist working in isolation but the initiator & propagator of conversations.  The social networks are but channels to drive conversations, which need content.  Thus it was inevitable that social connectors and content holders should find themselves merging in a borderless space.

‘Content creation’ is a misnomer since, increasingly, we are all becoming both producers & consumers of content.  One person feeds into the network a piece of information or an insight or a personal account (a phenomenon now called ‘seeding’ if done with the intent to propagate).  Others read it and share it on their networks (the phenomenon now called ‘going viral’).  Along the way, comments are added and other bits of content spring up in response to the first piece.  These could take several forms – blog posts, tweets, comments, status updates, pictures and videos, to name a few.  The conversation now spans multiple users, data points, media and web locations. Every user in this process has now become both a consumer and a creator of content.”

Read the rest of the article here.

Social Networking-How Communities Were Built

December opens in one of my favorite ways – a new writing project! :-) I’ve been an active member of the online community from 1996 and the social sub-community that emerged in the early years of the last decade. Now I get to lay down my observations in a commentary of this space. I’m quite excited to be part of Social Samosa!

Social Samosa is a venture by Ankita Gaba and Aditya Gupta and will focus exclusively on the Indian social media space. That’s a tall order, as you may imagine, considering just how much there is, firstly, to social media and secondly, to how Indians are using it.

I start with by exploring the advent of social networking in a 2-part article. The first post titled ‘Social Networking: How Communities Were Built‘, looks at the prominent players and their individual attempts to build the social community we have today. Facebook stars prominently of course as does LinkedIn but Orkut, Google Plus and Egroups feature along the way too. Do read it and tell me what you think!

“The primary function of a social network is to connect people. However, it is not enough to link people and assume that they will prolong the interaction, or indeed keep their interactions within the network. Furthering those connections & retaining the conversations within the network, is crucial for the network to survive. People need activities in order to transition from connection to community. “

Read the full article here.

Image via Jscreationzs

Misogyny Trending On Twitter With #LadiesWeWantAnswers

Image representing Twitter as depicted in Crun...

Image via CrunchBase

I was looking up the #mencallmethings hashtag on Twitter, when I noticed #LadiesWeWantAnswers trending in India. A search of both tags revealed a near-stagnant stream on #mencallmethings while my Twitter stream was throttled by the tweets on #LadiesWeWantAnswers. Here’s a random sample of some of the tweets on today’s Twitter trend:

@Mr_2Smooove: #LadiesWeWantAnswers why u tell us to come over & yo period on??? You serve no purpose for the night lol

@iRICKYMINAJ: Do you like it in the ass? #LadiesWeWantAnswers

@RAWjasekaram: jealous u can’t pee standing up? #LadiesWeWantAnswers

@cockyseaman: #LadiesWeWantAnswers why you look so fat in them jeans?

@BadaBrother: #LadiesWeWantAnswers i think we should offer you money.

WordPress Takes A Leaf Out Of Facebook

I just noticed that WordPress is following Facebook’s stead.

Look at this toolbar. My attention was captured by a bright red 2 (now showing as a grey 0). Clicking on it resulted in a dropdown list of notifications. The images next to it is my gravatar or what WordPress reads as my display picture. A click there leads to a menu with basic options like sign out, profile edits, Help and navigation to my other blogs. Very Facebook/Google

After ‘Likes’, Facebook sets another standard in the socially-networked universe.

Ideamarked Oct2011: Public Transport, Blogger Events & Watching What You Say

October has been a better month than the couple of months preceding it. For one, the rains have finally stopped!! Even if they did give way to scorching, melting, burning sunshine, for me, that means the shorts, summer dresses & flip-flops can finally replace easy-dry clothes & plastic footwear!

I’ve been traveling a bit, first to Bangalore and then to Bordi (posts coming up, of course!). There’s also been a fair bit of socializing with two back-to-back blogger meets by Indiblogger – the first, a blogger preview of MasterChef India2 (photos) and the second, the launch of Dove’s Damage Therapy range via a mini-spa for bloggers. Both were delightful, fun and had some great giveaways (now come on, bloggers are human too – we like freebies just like everybody else!).

The club badge (also the logo of Cadbury's)

Image via Wikipedia

One of the highlights (lowlights?) of the month was when Cadbury’s-Sula asked me to host a Dark Duet Party and botched it up, then topped it with a bad rescue attempt. Incidentally another friend reported another fiasco at her Dark Duet Party, the following weekend.

And finally, Marvin’s World back! After a bit of acting up, my Android has been taken care of with a SD card format and is app-browsing again! Onto some link-love:

  • Social Networks Defined Through Peeing‘: Oh ewww! And hahahaha! (via Reface.me)
  • A new reason to watch your words: Barring a witty retort, the other person might say “That’s what she said!”. And here’s more TWSS! (link courtesy GautamGhosh)
  • Steve Jobs shows off iPhone 4 at the 2010 Worl...

    Image via Wikipedia

    Apple founder, Steve Jobs passed away a few hours ago. The products he pioneered have touched many of our lives in different ways, whether it was the iPod that was the first thing you saved up for & bought with your own money or, like me, if you were lucky enough to have a Mac for your first computer. Fans, detractors aside, here’s what stays with me – Steve Jobs’ 2005 Stanford Commencement Address. (via Youtube)

  • Tomato Bruschetta

    Image via Wikipedia

    If you ever wondered about the correct way to say ‘bruschetta’ or ‘panini’, here’s an easy guide: ‘How To Order At An Italian Restaurant Without Sounding Dumb (Or Pretentious)‘ (via HowAboutWe.com).

  • Hope for public transport-tortured Mumbaikers may be around the corner in the form of a 24-hr dial-in autorickshaw service. Login to Rickshawale.com or check their Facebook Page. And here are some early impressions (link courtesy SharinBhatti, )
  • An auto rickshaw in Bangalore, India

    Image via Wikipedia

    Schedules and timely updates on the Mumbai train lines (via MumbaiLocalTrains, spotted at the Indiblogger-Dove meet).

  • Annie Zaidi & Smriti Ravindra’s latest book ‘A Bad Boy’s Guide To The Good Indian Girl’ explores the relationships women have with men, with each other and themselves. The promotional video features me (!) and a number of other women talking about The Good Indian Girl. (via Youtube).
  • Always a good read or listen: ‘Everybody’s free to wear sunscreen‘ (via Youtube, link courtesy Sanjita)

Facebook Is The New Prom Queen

Facebook logo

Image via Wikipedia

Facebook is now that annoying classmate you had in school, who got too busy upstaging her rival (Google Plus) to be any kind of friend to you anymore. This new look does precisely what for any of its users?

I wonder if anyone actually cares about the most popular girl in school.

lowercase "g"

Image via Wikipedia

Google Plus, Facebook – The Race Is On!

I jumped onto the Google Plus bandwagon the day it was launched. For the following fortnight, my mailbox was innundated with notifications of people adding me to their circles. I’m still receiving requests to send invitations. Suffice to say Google’s ‘let’s make this an exclusive club’ policy continues to work wonders.

I’m still not terribly impressed by Google Plus, given that it just feels a lot like Facebook. The share-with-who-you-please feature that they rode in on, has been possible on Facebook too. I don’t remember if this feature was already there or if Facebook introduced it as a knee-jerk reaction but now I can choose who sees my status update right when I post it.

Google Plus’s Sparks gave me a chance to pause and think there might be something different on offer. But it turns out to be no more than a list of shared content under a particular tag. Well, it could be an interesting enough feature one supposes. Google Plus certainly is trying to straddle both the Twitter (with tag-searches) and Facebook (sharing, communities) worlds.

Some of the things that I’m waiting for Google Plus to come up with:

  • Pages
  • Login accounts on Seismic and Tweetdeck
  • Comment with/ Share on options on website/blog toolbars

Facebook tagging doesn’t seem to be working. I usually link to related content on the Pages of my blogs (The Idea-smithy, XX Factor) and if the source is also on Facebook, I tag their Pages/Profiles. People who are on my friends lists and Pages I’ve liked are uniformly not appearing anymore in the drop-down menu after I type in ‘@’. If this is a bug, then it’s a mighty bad time for it to happen, Facebook. If not, I can’t see why Facebook would do away with a feature that makes it easier to connect and engage with people.

At the moment, I find I’m unable to Unlike Facebook Pages that I’ve liked before. The error message of,

“Something went wrong. We’re working on getting it fixed as soon as we can.”

is all I get for my clicks. This might seem like a simple technical bug (perhaps not as drastic as a security leak). But consider why a user would want to Unlike a Page that they’ve liked before. The Facebook algorithm that shows up only Profiles & Pages you interact with a lot means that most users probably don’t care to ‘unlike’ a page after it has been liked, even if they don’t care about it any more, because they simply don’t see it anymore. A user who takes the effort to visit a Page to Unlike it is aware of its existence and does not want to be made aware of it through updates any more. This is probably the most extreme negative emotion a user can have with a Page. Not being able to Unlike and hence being forced to see those updates on one’s stream can be severely off-putting. It made me shut my window and switch to the other one with Google Plus (where there were only friend updates and no marketing messages from brands whose Pages I may have once liked and was now unable to Unlike).

I’ve said before and I still say that a social network is only as good as its members. I’m on Google Plus only because most of my community is hanging out there at the moment. The minute I see them all moving either back to Facebook or onto something new, I’ll move with them. Features notwithstanding, I’m hardly likely to hang around a cool hangout if there are no cool people to hang out with.

The Careerist: The Online Advantage – Marie Claire India July’11

I’ve written an article for this month’s (July 2011) issue of Marie Claire India – ‘The Careerist’ section. The story, ‘The Online Advantage‘ looks at how a professional can use the online social networks to improve their prospects, present themselves better, leverage the value of networking and in general, carve a place for themselves in the new workplace – the internet.

Harness the power of social networking to get ahead in your career. The cost is minimal, the impact maximal.


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